Legal

Privacy Policy & Disclosures

Last Updated: February 1, 2026  ·  Effective: February 1, 2026

Affiliate Disclosure

Amazon Associates Disclosure

Wearably is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

When you click on a product link and make a purchase on Amazon, we may earn a small commission at no additional cost to you. This commission helps support our independent testing and research.

Our commitment to you: Affiliate relationships never influence our recommendations. We test and recommend products regardless of whether they have an affiliate program. Many products we recommend have no affiliate commission at all.

We purchase all products ourselves at full retail price. We do not accept free products, sponsored content, or payment for favorable reviews. If a company ever provides a product for testing (which is rare), we disclose this clearly and still purchase our own copy for final evaluation.

Other Affiliate Relationships

In addition to Amazon, we may participate in affiliate programs with other retailers. These relationships are disclosed on individual review pages where applicable. Our current affiliate partners include:

  • Amazon Associates
  • ShareASale (various brands)
  • Avantlink (outdoor brands)
  • Direct brand partnerships (disclosed per-post)

Information We Collect

Information You Provide

We collect information you voluntarily provide when you:

  • Subscribe to our newsletter: Email address, and optionally, your name and content preferences
  • Contact us: Name, email address, and the contents of your message
  • Leave comments: Name, email address, and comment content (if we enable comments)

Information Collected Automatically

When you visit our site, we automatically collect certain technical information:

  • IP address (anonymized where required by law)
  • Browser type and version
  • Operating system
  • Referring website
  • Pages viewed and time spent on pages
  • Date and time of your visit
  • General geographic location (city/country level)

What we don’t collect: We do not collect or store sensitive personal information such as Social Security numbers, financial account information, health data, or precise geolocation data.

How We Use Your Information

We use the information we collect to:

  • Send you our newsletter (if you’ve subscribed)
  • Respond to your questions or feedback
  • Improve our website content and user experience
  • Understand which content resonates with our readers
  • Detect and prevent spam or abuse
  • Comply with legal obligations

We do not sell your personal information. We will never sell, rent, or trade your email address or other personal data to third parties for their marketing purposes.

Cookies & Tracking Technologies

We use cookies and similar technologies to improve your experience on our site. Here’s a breakdown of the types of cookies we use:

Cookie Type Purpose Duration
Essential Required for basic site functionality (e.g., remembering cookie preferences) Session to 1 year
Analytics Help us understand how visitors use our site (Google Analytics) Up to 2 years
Affiliate Track referrals to affiliate partners (e.g., Amazon Associates) 24 hours to 90 days

Managing Cookies

You can control cookies through your browser settings. Most browsers allow you to:

  • View what cookies are stored and delete them individually
  • Block third-party cookies
  • Block all cookies
  • Clear all cookies when you close your browser

Please note that blocking certain cookies may impact your experience on our site and may prevent some features from working properly.

Do Not Track

We respect Do Not Track (DNT) browser signals. When we detect a DNT signal, we disable non-essential analytics tracking for that session.

Third-Party Services

We use the following third-party services that may collect data:

Google Analytics

We use Google Analytics to understand how visitors interact with our site. Google Analytics collects data such as pages visited, time on site, and general demographic information. This data is anonymized and aggregated.

You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Email Service Provider

We use a third-party email service to manage our newsletter. When you subscribe, your email address is stored securely with our provider. You can unsubscribe at any time by clicking the unsubscribe link in any email.

Hosting & CDN

Our website is hosted on secure servers. We use a content delivery network (CDN) to ensure fast load times globally. These services may log technical data such as IP addresses for security and performance purposes.

Your Rights (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have certain rights under the General Data Protection Regulation (GDPR):

  • Right to Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Request correction of inaccurate personal data
  • Right to Erasure: Request deletion of your personal data (“right to be forgotten”)
  • Right to Restriction: Request that we limit how we use your data
  • Right to Data Portability: Request your data in a machine-readable format
  • Right to Object: Object to our processing of your personal data
  • Right to Withdraw Consent: Withdraw consent at any time where we rely on consent

To exercise any of these rights, please contact us at the email address below. We will respond to your request within 30 days.

Legal Basis for Processing: We process your data based on: (1) your consent (e.g., newsletter subscription), (2) legitimate interests (e.g., improving our website), or (3) legal obligations.

California Privacy Rights (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) provides you with specific rights regarding your personal information:

  • Right to Know: Request disclosure of the categories and specific pieces of personal information we’ve collected
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: Opt out of the “sale” of personal information (we do not sell personal information)
  • Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights

To make a request, please contact us at the email address below. We may need to verify your identity before processing your request.

Data Retention

We retain your personal information only as long as necessary:

  • Newsletter subscribers: Until you unsubscribe, plus 30 days for processing
  • Contact form submissions: 2 years from the date of submission
  • Analytics data: 26 months (Google Analytics default)
  • Server logs: 90 days

After the retention period, data is securely deleted or anonymized so it can no longer be associated with you.

Security

We take reasonable measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

  • SSL/TLS encryption for all data transmitted to and from our site
  • Secure hosting with reputable providers
  • Regular security updates and monitoring
  • Limited access to personal data on a need-to-know basis

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make changes:

  • We will update the “Last Updated” date at the top of this page
  • For significant changes, we may notify you via email (if you’re subscribed) or a prominent notice on our site
  • Your continued use of our site after changes constitutes acceptance of the updated policy

We encourage you to review this policy periodically to stay informed about how we protect your information.

Contact Us

If you have questions about this Privacy Policy, want to exercise your privacy rights, or have concerns about how we handle your data, please contact us:

Wearably

Email: privacy@wearably.com

Response Time: We aim to respond within 5 business days

For GDPR-related inquiries, you also have the right to lodge a complaint with your local data protection authority.